Canva: pricing, free plan and alternatives

A browser-based design tool with templates for social posts, presentations, flyers and more.

Prices checked on the official pricing pages on . Prices are in US dollars and can change at any time.

Canva and its alternatives at a glance

ToolFree planPaid plansBest for
CanvaYesSee vendorAnyone who needs good-looking graphics without design software or a designer.
BufferYesFrom $5/moSolo businesses posting to a few networks who want a calm, simple scheduler.
MetricoolYesSee vendorCreators who want scheduling and analytics for one brand in a single dashboard.
Meta Business SuiteYesFreeBusinesses that market mainly on Facebook and Instagram.

Canva: what you get

A browser-based design tool with templates for social posts, presentations, flyers and more.

Price
Canva Pro is priced per person on Canva's pricing page, which blocked our check. Third-party trackers reported changes in 2026, so check the official page. (not confirmed)
Free plan
Free plan for one person with templates and basic design tools. Premium templates, background remover and brand kits need Canva Pro.
Best for
Anyone who needs good-looking graphics without design software or a designer.
Works on
Web browser, Windows, Mac, iPhone and iPad, Android

Pros

  • Free plan is enough for most social graphics
  • Works in a browser and on phones

Cons

  • Many templates and elements are Pro-only
  • We couldn't confirm the current Pro price

Key features

  • Templates for social posts, presentations and print
  • Drag-and-drop editor
  • Schedule posts to social networks (Pro)
  • Brand kit (Pro)

The alternatives

1. Buffer

A simple social media scheduler with a free-forever plan for up to three channels.

Price
Essentials $5 a month per channel billed monthly, or $60 a year per channel.
Free plan
Free forever: up to 3 channels, 10 scheduled posts per channel at a time (refill as they go out) and 1 user.
Best for
Solo businesses posting to a few networks who want a calm, simple scheduler.
Works on
Web browser, iPhone and iPad, Android, Browser extension

Pros

  • Very easy to learn
  • Paid plan is cheap if you only need one or two channels

Cons

  • Only 10 queued posts per channel on the free plan
  • Paid price rises with every channel you add

Key features

  • Schedule posts to 3 channels free
  • Browser extension for sharing pages
  • Link-in-bio page
  • Analytics and engagement tools (paid)

2. Metricool

A social media planner and analytics tool with a free plan for one brand.

Price
Starter from €16 a month billed yearly or €20 billed monthly (the page showed euros when we checked).
Free plan
1 brand, up to 20 scheduled posts a month, one connection per network. LinkedIn and X (Twitter) aren't included on the free plan.
Best for
Creators who want scheduling and analytics for one brand in a single dashboard.
Works on
Web browser, iPhone and iPad, Android

Pros

  • Analytics as well as scheduling
  • Free plan covers Instagram, Facebook, TikTok and more

Cons

  • No LinkedIn or X on the free plan
  • Free plan caps you at 20 posts a month

Key features

  • Planner for most major networks
  • Analytics for social profiles and your website
  • Competitor tracking (paid)
  • Ads reporting (paid)

3. Meta Business Suite

Meta's free tool for scheduling Facebook and Instagram posts and answering messages from one inbox.

Price
Free. You pay only for any ads you choose to run.
Free plan
Free. Schedule posts and stories, reply to Facebook, Messenger and Instagram messages in one inbox, and see insights.
Best for
Businesses that market mainly on Facebook and Instagram.
Works on
Web browser, iPhone and iPad, Android

Pros

  • Free with no post limits
  • Official tool, so new Facebook and Instagram features arrive first

Cons

  • Meta's networks only (no LinkedIn, TikTok or X)
  • Interface changes often

Key features

  • Schedule Facebook and Instagram posts and stories
  • Unified inbox for messages and comments
  • Insights
  • Ads Manager built in

Sources

Official pages we checked for the prices, plans and limits on this page:

How we choose and check these tools

See every social media and design tool in the finder